The CPSM, established by the Society for Marketing Professional Services (SMPS), sets the standard for all service-marketing professionals within the design and building industry. The CPSM credential is a voluntary certification designed to elevate the professional standards in marketing and influence the future of this vital field. A CPSM is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and has demonstrated their knowledge of the practice and related disciplines through a thorough examination of marketing competency.

SMPS is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies.

With 15 years of professional experience, Yates joined Architecture, Inc. in 2016 as Director of Marketing. He is a member of the Washington, DC Chapter of SMPS and an Associate member of the DC Chapter of the American Institute of Architects.

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